Meet Our Experts


Frank Bertrand CDT

Lab Manager

Lab Manager Frank Bertrand began his career as a Dental Technician after graduating from the Louisville College of Medical and Dental Careers. He spent over 10 years at Kelley Dental Lab as the VP of Operations, and another 8 at Derby Dental as Lab Manager before starting his own high-end lab, Kreative Concepts 15 years ago. Frank has studied technique and design under Mashimaro Kuwata, MDT, Professor Dr. Asami Tanaka, CDT, NMD, and Makoto Yamamoto, MDT. While he specializes in cosmetic and gnathological cases, Frank is responsible for the quality of every case that leaves WhiteRock.

Ronnie Taylor

Digital Lab Manager

Ron Taylor has spent the past 17 years as a ceramist and technician, pioneering CAD/CAM departments at Kelley Dental Lab and Derby Dental, and developing techniques for scanning, designing and finishing zirconia. He has trained with some of the top dentists and technicians in the country, including Dr. Larry Rosenthal, Dr. Peter Rinaldi, Matt Roberts CDT, Dr.Thomas Trinkner (Pankey Institute), Buddy Shafer CDT (Dawson Center), Lee Culp CDT, Dr. David Hornbrook (P.A.C. Live), Brian Lindke CDT, and Dr. Mike Koczarski (Hornbrook Group).

Ronnie has studied business at University of Louisville and Indiana University Southeast, and as the new Digital Lab Manager, his responsibilities are to constantly be improving the efficiency and quality of all digital restoration production, including digital impressions, CAD/CAM Zirconia milling, and the integration of 3D Printing.

Cheryl Fleace

Cosmetic Ceramist

Cheryl graduated from the Louisville College of Medical and Dental Careers with a degree in Dental Lab Technology in 1989. While in school, Cheryl worked with Dr. Mark Perlmuter in his lab and chair-side; After graduation, she worked for Derby Dental Lab for 9 years as a denture and crown & bridge technician, and Kelley Dental Lab as a Ceramist, and the past 9 years as a Cosmetic Ceramist at WhiteRock Dental Lab. In addition, Cheryl has studied advanced cosmetics and anatomy under Matt Roberts CDT, David Hornbrook, DDS, and Dr. Bill Mrazek CDT.

Melissa McCullough

Logistics & Customer Support Manager

Melissa earned her BA in Communications from IU Southeast 1993. She honed her customer service and logistics skills working in management for Circuit City, as a Customer Service Manager and In-Home Repair Manager. Melissa advanced her career further as Office Manager at Fourier Systems, an international provider of educational technology solutions and industrial data acquisition systems. She then spent two years as practice manager in a dental office before coming to WhiteRock to tackle the role of Operations Manager.